Sunday, September 27, 2009

David and Goliath

Or in our case The Laurel House vs Nordstrom.  After weeks of front page coverage on the grand opening of Nordstrom it is finally open.  I stopped by to see the store on Friday and indeed it looked like Christmas shopping volume.  I'm sure the flew other store employees in for the opening and at times it was difficult to determine who was the customer and who were the employees. 

The Laurel House had a Pandora Trunk show coincidentally on this opening day event and it did well.  Our celebration was to get out of town - just got back from Lexington and a wonderful evening meal at Shaker Village. 

So  David is fearlessly attacking Goliath head on - with community press banner ads and billboards - yes billboards.  It's funny how competition brings out the best in all of us.  Yes the American way - competition creates the excellence in operations that keeps our country number one.  Will Nordstrom put some folks out of business - yes we saw that first hand when we saw the owner of Julia's working on the floor Sunday for Nordstrom in the designer women's department. 

So The Laurel House is not about to defeat Nordstrom  --   but the competition will help to make everyone improve.  That's a win - win for the consumer.



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